Over the last couple of years, affiliate marketing and influencer marketing have become synonymous as brands learn the value and possibilities of combining brand awareness with […]

Understanding affiliates is one of the most important aspects of running a successful affiliate program. Affiliates are the lifeblood of your program, and in this ever-evolving […]

Starting an affiliate program is one of the best business marketing strategies for today’s e-commerce market. An affiliate program has the potential for tremendous results at […]

Years ago I learned from a mentor the concept of “Cheap, Quick, or Easy.” This fundamental truth applies to all businesses of any size, but it […]

In this Skimlinks review, we’ll discuss why it’s important for the PR industry and how to avoid some of the common pitfalls with the online channel they are associated with—affiliate marketing.

Talk to your network representatives and make your self-managed affiliate program private.

Older affiliate programs that have been sitting on archaic networks for the last few years have untapped potential. There are new strategies for growth and profitability that most merchants haven't considered yet. Today I'll review some of those ideas and talk about the state of affiliate program management.

A Realistic Approach to Program Projections As the head of business development for Apogee, I advocate for my team of affiliate management experts, our partners and […]