Lynsey Kmetz, President
As President of Apogee, Lynsey Kmetz leads affiliate program management, PR, and influencer strategy with a focus on performance and people. Her collective work as a content creator and experience in the direct sales industry led her to be the focal point of strategy and operations.
Driven by a love of organization and strategy, she’s passionate about helping people take control of their income through smart systems and sustainable growth. Whether it’s building affiliate programs or mentoring creators, her focus is always on long-term results and meaningful partnerships.
Lynsey Kmetz brings over a decade of experience in sales, marketing, and content creation to her role as President of Apogee. Her leadership has helped the agency grow its client base and become a go-to partner for brands that want to scale through affiliate and influencer marketing.
As a frequent speaker at conferences and webinars, Lynsey is known for delivering practical, engaging sessions on affiliate growth, SEO, and building online income. She combines clear, actionable advice with humor and real-life stories that keep her audience learning and laughing at the same time.
When she’s off the clock, you’ll find her restoring her 1908 Victorian home, planting in the garden, or surrounded by a pack of dachshunds. She lives in the Florida panhandle with her husband Mike and their two daughters, and you can usually catch her sharing behind-the-scenes moments on Instagram.
Affiliate Summit West 2024