Affiliate Management Services
Premium Affiliate Program Management
Our premium management clients are the top priority for the entire Apogee team, with a goal of reliable, responsible growth year over year. We begin by building a competitive program structure. Then, the daily work begins.
Apogee aggressively recruits a diverse group of the best affiliates in each category: niche content, bloggers, influencers, reviewers, social media, retargeting, paid search, coupons, deals and loyalty. We manually process each application while considering the relevancy of the applicant, the health and integrity of the overall program, other affiliates, and other e-commerce channels or divisions the merchant may have. To those accepted affiliates we send regular educational newsletters with exciting promotional opportunities.
We push our affiliates to get active with clicks and sales by making ourselves available, handling affiliate communications on behalf of our clients, and providing education in the areas of best practices and promotional methods. Our outreach includes a growing, yet private, Facebook group solely for our affiliates. We also have an expanding library of YouTube videos featuring best practices, conversations and interviews with our clients, affiliates and thought leaders in the industry.
Using our proprietary reports and tools, Apogee monitors trends and red-flags issues as they happen. We ensure coupon usage compliance by the handful of trusted coupon and loyalty affiliates approved to operate in our programs. The referring URL of every sub-affiliate is examined to confirm the origin of the traffic. We look for oddities, like zero-dollar transactions, which include bonuses and two-tier payouts, but which can also alert us to incorrect tracking and shopping cart issues.
Programs on the ShareASale network enjoy the advanced commission rules we have set for clickstream attribution. We protect the hard-working bloggers and content affiliates from the loss of commissions when shoppers pick up a cookie from a coupon affiliate at the last minute. Multiple influencing affiliates genuinely share the sale, leveling the playing field and boosting conversion for the originating affiliates that work hard to drive those sales.
At the close of each month, all of our management efforts are translated into hard data when we present a comprehensive program report to each Premium client along with a program performance summary and recommendations for the near future.
Apogee manages every aspect of the affiliate program, but we give our Premium clients unlimited access to strategy conversations. Our most engaged clients have been some of the agency’s greatest successes.
We maintain valuable relationships and subscriptions with third-party tools for recruiting, trademark compliance monitoring and coupon & datafeed aggregation, all at no extra cost to the client.