October 23, 2015
When I started as an affiliate manager in 2005, two-tier bonuses were all the rage. I saw them as a great tool but the ongoing percentage […]
Pulling back the curtain on Apogee program management techniques.
May 15, 2014
We love our affiliates, big and small. I keep hearing stories of frustration from affiliates that have been removed or declined because of their size or […]
August 16, 2013
If every affiliate program was managed like a fantasy baseball team, the industry would be vastly different. Of course, the same could be true if every […]