
The Power of Affiliate Marketing for DTC Brands in 2025
April 8, 2025If you’re a content creator trying to make sense of affiliate marketing, it can feel a bit overwhelming. Between signing up for individual affiliate programs, hunting down commission rates, and managing a hundred different dashboards, it’s easy to get overwhelmed. Enter: Mavely — a game-changing tool that simplifies affiliate marketing and helps you earn commissions from your content without the chaos.

Whether you’re new to monetizing your platform or already have a few affiliate wins under your belt, this post will walk you through why Mavely might just be your new favorite tool in the creator economy.
What Is Mavely?
Mavely is a platform that gives influencers, bloggers, and everyday content creators access to thousands of shoppable products — without having to individually apply to each brand’s affiliate program. That means less time filling out applications and more time creating content that pays you back.
With Mavely, you can:
- Create affiliate links to top retailers in seconds
- Track clicks, commissions, and earnings in one dashboard
- Promote products across your social channels, blog, or email list
- Get access to curated product recommendations
- Discover trending items that are already converting well
Think of it as the all-in-one affiliate solution for creators who don’t have time for affiliate marketing’s usual red tape.
Skip the Headache of Joining Individual Programs
One of the biggest benefits of Mavely? You don’t need to apply to dozens of individual affiliate networks to start earning commissions. Mavely partners with major retailers like Macy’s, Ulta, and Petco — plus fun, creator-loved brands like Name Bubbles and Hawaiian Shaved Ice. Once you’re approved on Mavely, you get immediate access to generate links to those stores.
Let’s break this down:
Without Mavely:
- You’d need to apply to all of the different affiliate networks like Impact, CJ, ShareASale, Rakuten, etc., and wait to be approved. This can take up to three weeks in many cases.
- Then, apply to individual brand programs that you want to work with inside each network and wait to be approved again by the individual program manager.
- Then, once you are approved, log in to that network, choose the program, and grab a link.
- Then, wait for that network to reach your payout threshold as well as the payout date cycle in order to get paid.
This process is frustrating and time-consuming, and by the time you are able to actually get your link, chances are, the idea for your content is long gone. And that does not even include waiting for a payout threshold. Many creators have small amounts sitting on different networks, unable to be paid out.
With Mavely:
- Sign up once and gain immediate access – no waiting
- Browse or search for products and create affiliate links immediately right from your phone or desktop
- Track everything in one dashboard
It’s affiliate marketing, minus the headache.
Perfect for Newer Creators (and Time-Strapped Pros)
If you’re just starting out or your follower count isn’t in the five-figure range yet, getting accepted into affiliate programs can be hit or miss. Many networks and brand programs have minimum traffic or follower requirements.
Mavely removes those barriers. Whether you have 500 Instagram followers or 50,000, you can still access high-quality products and start earning right away. It’s designed for creators at all stages — whether you’re a micro-influencer, a hobby blogger, or someone casually sharing product recommendations with your community.
Even seasoned creators love it because it saves time. You don’t need to remember which affiliate network each brand belongs to — Mavely handles that for you.
Create Links Fast (and from Anywhere)
Say you’re scrolling Instagram, see a cute bag, and think, “Ooh, I want to share that!” With Mavely’s browser extension or mobile app, you can grab an affiliate link in seconds. No need to log into three different platforms and go hunting for the product.
Here’s how it works:
1. Find the product you want to share.
2. Use the Mavely Chrome extension or mobile app to generate your affiliate link.
3. Post it to your Instagram stories, blog, newsletter, Facebook group — wherever you connect with your audience.
The quicker you can create links, the more likely you are to actually share them. Mavely keeps things moving so you don’t lose momentum (or forget what you were trying to link to).
Even better – it saves them for you for a quick grab for later use. Knowing how important it is to share your affiliate links more than once, Mavely keeps your links right there at your fingertips.

Smart Product Discovery and Curation
Ever find yourself wondering, “What should I even promote right now?” Mavely has your back.
Inside the platform, you’ll find curated product collections based on trends, seasons, holidays, and best-sellers. This makes it easy to align your content with what shoppers are already buying. Plus, it’s a great source of inspiration if you’re feeling stuck.
No more endless scrolling through retailer websites to find something worth sharing. Mavely helps surface high-converting items, so you can create timely, relevant content that performs.
Real-Time Earnings and Click Tracking
One of the most frustrating things about traditional affiliate platforms is the delay between when a sale happens and when you see it reflected in your dashboard. Mavely offers real-time performance tracking — so you can see exactly what’s working (and what’s not).
With the Mavely dashboard, you get:
- Click data per link
- Commission earnings
- Trending products you’ve shared
- Top-performing retailers
- Payout history
This helps you learn what your audience responds to and tweak your content accordingly. And honestly, seeing those numbers move in real time? Very motivating.
One Payout, Not Fifteen
With traditional affiliate marketing, you could be earning from five or more different affiliate networks — and they all pay out at different thresholds, on different days, in different ways. Some send checks, some use PayPal, some require bank transfers, and most of them have at least a $50+ payout minimum.
Mavely simplifies that too. All your commissions from all the brands you promote are consolidated into one payout. That means fewer hoops to jump through and faster access to your earnings.
And yes, it pays real money. Mavely isn’t just about store credit or gift cards (though those can be fun too). You can cash out your actual commissions to your bank account.

Flexibility to Fit Your Style
Not every affiliate tool plays nicely with different content types — but Mavely is made for versatility.
You can use your Mavely links:
- On Instagram (Link in bio, Stories, Highlights)
- In blog posts (roundups, reviews, tutorials)
- In newsletters (hello weekend sales!)
- On TikTok (via bio links or comment pinning)
- In private communities (like Facebook groups or Discord)
- Even in your Linktree or Beacons page
You don’t have to change your content strategy to fit affiliate marketing. Mavely bends to fit your existing workflow.
No Monthly Fees, No Catch
Mavely is free to use. There’s no monthly fee, no upfront cost, and no sneaky upsell waiting in the wings.
It makes money the same way traditional affiliate platforms do: by taking a small cut of the commission that brands offer. You keep the rest. That means Mavely only wins when you do — your goals are aligned.
Mavely + Later: Even More Creator-Friendly
In a big win for content creators, Later has officially acquired Mavely, bringing affiliate marketing and influencer campaign management under one roof. If you’re already using Later to schedule your content, manage brand partnerships, or track performance, this integration makes things a whole lot smoother. Now you can easily incorporate affiliate links from Mavely directly into your planned posts and campaigns — no more switching between platforms or copying and pasting links across tabs. It’s all right there in one dashboard, working together to help you grow your reach and revenue.
This acquisition also means creators will likely see smarter tools and deeper data in the near future. Think: better campaign tracking, easier link management, and the ability to tie your affiliate earnings directly to specific content. For bloggers and influencers who are juggling multiple revenue streams and brand deals, the Mavely + Later combo is like finally getting a universal remote for your content strategy. It’s efficient, creator-friendly, and designed to help you earn more with less friction.
Final Thoughts: Should You Try Mavely?
If you’re a creator who’s been meaning to “figure out affiliate marketing” but gets overwhelmed every time you try, Mavely is your shortcut. It simplifies the whole process so you can focus on what you do best: creating content your audience loves.
You don’t need to be a sales expert. You don’t need to chase down individual brand reps. You just need to start sharing products you already love — and Mavely makes that super easy.
In short:
- No need to join individual affiliate programs
- One dashboard, one payout
- Fast, flexible link creation
- Real-time tracking
- Free to use
Whether you’re starting small or scaling big, Mavely is worth a spot in your creator toolkit. You’ve already built trust with your audience — now it’s time to let your content work for you. Join Mavely Here.