Apogee Live

Apogee Live: Lori Taylor of TruDog

Joining us on Apogee Live this week was Lori Taylor, founder of TruDog. Lori is passionate about health and longevity for dogs and gave us a fantastic run-down of the history of the company and why affiliates should be excited to promote the brand.

How to Use ShareASale Affiliate Tools: Apogee Live

Apogee’s Influencer Manager, Christen Evans, gave the participants on the call an explanation of the ShareASale affiliate tools. These tools, powered by the merchants’ datafeeds, give affiliates the ability to easily bring products into their sites. Christen did a fantastic job teaching us how to use the Make-A-Page tool, the Product Showcase and the Product Discovery Bookmarklet.

Apogee Live: Summer Strategy Ideas for Affiliates

On this Apogee Live, we talked strategy moving into the summer months. It was an easy target to talk about grilling and BBQ, so to start off we discussed the benefits of working with Snake River Farms and Grill Masters Club.

Apogee Live: Rick D’Ambrosio with Snake River Farms

Apogee Live: Rick D’Ambrosio with Snake River Farms

Returning to Apogee Live this week was Rick D’Ambrosio from Snake River Farms. We talked about best sellers at Snake River Farms and the overall differences between the products they offer and what customers can find at the local butcher.

Basic Affiliate Marketing Education: Apogee Live

Basic Affiliate Marketing Education: Apogee Live

The Apogee team went back to basics this week on our video conversation with affiliates. We covered five introductory areas of affiliate marketing education and had a packed house on Apogee Live. The majority of the conversation on Zoom was a screen share from the ShareASale affiliate interface. 

Apogee Live: Affiliate Summit West 2018 Recap

Apogee Live: Affiliate Summit West 2018 Recap

This time on Apogee Live, Christen and Daniel lead a discussion about #ASW18. It’s our Affiliate Summit West 2018 recap! Our panel covered what they liked about the show, what they got out of the event, and lots more.

Apogee Live: Q4 Affiliate Program Review

Apogee Live: Q4 Affiliate Program Review

As affiliates start to finalize their Q4 plans, we wanted to make sure we highlighted our best converting holiday merchants. We didn’t waste any time and jumped right into the screen sharing of our client’s websites, talking about best sellers.

Apogee Live Returns September 13th

Apogee Live Returns September 13th

Apogee Live will be back in two weeks. Our last video conference call with affiliates was on June 9th and after a summer break we’re rarin’ to go! Our special guest on the September 13th Apogee Live call will be ShareASale CEO Brian Littleton.

Finding the Right Merchants

Finding the Right Merchants

The discussion was Finding the Right Merchants on Apogee Live this week, as Greg walked us through his method of window shopping affiliate programs from an affiliate’s perspective. What should an affiliate look for in a merchant partner? What are the red flags? We looked at programs in the ShareASale network.

Apogee Live: Finding The Right Merchants

Apogee Live: Finding The Right Merchants

Our last three blog posts have been about our ongoing series of video conference calls with affiliates and merchants. Here’s another one. On June 7th, we are hosting our first open, public conference call. Our theme is Finding the Right Merchants. We are going to be talking with affiliates and interested bloggers about window shopping for new programs to promote.

One-on-One With Snake River Farms

One-on-One With Snake River Farms

This week we invited Rick D’Ambrosio from Snake River Farms to participate in our Apogee Live conference call. Want to learn all about Snake River Farms, how to promote them, and the benefits of being their affiliate? Check out our recording of the conference call up on our YouTube channel or right here on our blog.

One-on-One With The California Wine Club

One-on-One With The California Wine Club

This week we invited Gerri Becker from The California Wine Club to participate in our Apogee Live conference call. Want to learn all about The California Wine Club, how to promote them, and the benefits of being their affiliate? Check out our recording of the conference call up on our YouTube channel or right here on our blog.

About Datafeeds, Part 1: Apogee Live

About Datafeeds, Part 1: Apogee Live

Our conference call this week was about datafeeds: how to get them, manipulate them, and make use of them. The call clocked in at about 45 minutes, and you can view the recording here or on our YouTube channel. If you’d like to participate in our next conference call, March 8th, join our Facebook group!

Attribution in the Affiliate Channel – Apogee: Live

Attribution in the Affiliate Channel – Apogee: Live

This week on Apogee Live, we discussed attribution in the affiliate channel. It’s a hot topic and reflects my recent article in Practical Ecommerce. The call was a tight 37 minutes, with lots of great information. We might be getting the hang of this.