Today is the day I chose to celebrate the fifth birthday of my little spot here on the internets. As I said in an interview on Murray Newlands’ Marketing Blog last week, I started the blog as an experiment to keep my name in the search engines. I was working on a business blog for the company I was with … Read More
Why Attend Affiliate Summit?
No matter what your experience level is in affiliate marketing, if you haven’t attended an Affiliate Summit [affiliate link], you just don’t have the full picture. I know it’s hard to get the funding, the resources or approval to hit the road for an event like Affiliate Summit West, but the value is beyond priceless. It’s not just what you learn, … Read More
My Brand of Affiliate Program Management
I may have posted something similar to this on the old blog but I think it’s time to freshen up the idea. As a certified affiliate manager, I’ve come across many styles and brands on how this job can be done. What works best for me is proactive management that focuses on individual outreach to top affiliates. Give them what … Read More