This week on Apogee Live, we discussed attribution in the affiliate channel. It’s a hot topic and reflects my recent article in Practical Ecommerce. The call was a tight 37 minutes, with lots of great information. We might be getting the hang of this.
Yesterday, we started something new and exciting at the agency. We recorded our first Apogee Live affiliate meeting using Zoom, a video conferencing service. You can view that meeting on our new YouTube channel, and that first meeting is available to watch here at ApogeeAgency.com.
This morning, January 10th, 2016, marks the end of an era. ShareASale, the third-largest affiliate marketing network in the United States, has been acquired by global network Affiliate Window. We at Apogee would like to extend our heartfelt congratulations to ShareASale for fifteen years of exemplary network management and industry leadership.
We made it! It might not have seemed like it would, but we did. It sure seemed like everyone had a reason to think 2016 was the Worst Year Ever, but that’s behind us now. It’s 2017, and it’s time to get to work. Now, someone in my position can’t do much about all the things we hated about 2016, but I can help you out with your affiliate business. I can help you plan your 2017.
Apogee has launched the affiliate program for another Fortune 100 company: Sears Appliance Repair, a division of Sears Home Services. Affiliates won’t find a better appliance repair service to promote; Sears is the king of the mountain. Exclusive to ShareASale, this is the sister program to Sears PartsDirect, launched on ShareASale in July 2014. PartsDirect has been in the ShareASale Top 100 PowerRank continuously for more than two years and we fully expect Sears Appliance Repair to climb the charts immediately.